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What’s your business superpower?

Here’s a list of mine…

Infusionsoft

Powering up this supercharged online communications system for take off!

Web content

Compelling content that ranks with Google, captures attention and sells your business.

b

Copywriting

Telling the world exactly what it needs to hear about your amazing business.

Publicity

Getting the right buzz about your biz in all the right places, both on-and offline.

Social Media

Set up or manage social media platforms, Hootsuite integration and scheduling.

Editing

Prefer to do the writing yourself? Give it to a fresh pair of eyes when you’re done.

Be prepared for every opportunity with 7 Step Strategic Business Storytelling

It takes careful planning to get your message across. 

Using Evernote to keep on top of your Instagram hashtags

It’s frustrating to keep re-typing all those pesky (but oh so important) hashtags when you’re a regular Instagram user administering separate accounts. Not only is it easy to make a mistake, there’s the danger you’ll neglect to include a tag you’ve been following. You...
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‘My’ vs ‘our’ – the power of langugage

When writing about your business, is it a 'my' or 'our' proposition? As a sole trader, 'my' is the most likely word you'd use. But if you have a registered business name, even if it's just you on staff, switch to using 'our'... Our wonderful clients, our fantastic...
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is your small business facebook page getting maximum exposure?

If you're in small business or self-employed, it's time to amp up your profile. Rather than keeping your work details on Facebook blank, link your professional and personal pages for maximum exposure. Navigate to the 'About' section in your personal profile, then...
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commitment vs motivation

The notion of commitment vs motivation is something I hadn't considered before. Surely they're kind of the same thing? But a couple of days ago, I listed to this podcast and heard entrepreneur Ryan Moran discuss the difference between being motivated by something or...
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dorie clark’s ‘stand out: how to find your breakthrough idea and build a following around it”

How do you bring your idea to market in a world already crowded with voices? Thought leader Dorie Clark is a marketing and strategy consultant who regularly contributes to the Harvard Business Review and Forbes.  Stand Out: How to find your breakthrough idea and build...
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Are you holding yourself back?

I'm not someone who participates in group exercise at 6.00 in the morning wearing sausage-leg exercise pants - or so I told myself until one of my friends managed to persuade me to come to Boot Camp. My reluctance to join in was based on many things - I'm incredibly...
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5 ways to reconnect with your dreams

It's easy to get lost in the rush of the every day and lose sight of our dreams, but the good news is there are even easier ways to stay connected. Whether it's a career change, sea change or climbing a mountain, you can fan the flames on a daily basis. Listen to a...
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harper lee’s go set a watchman

Don't let the controversy surrounding Go Set a Watchman put you off what is actually a great read. Marketed as the sequel to Harper Lee's To Kill a Mockingbird, this recently published novel was supposedly written first. Lee was told to go away and try again, the...
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kristin hannah’s the nightingale

Tears at the end of the book can only mean one thing, right?! Kristin Hannah's The Nightingale takes us through France during the Second World War and the lives of two very different sisters. Both do what they can to survive but their actions - at odds with each other...
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must read: tara mohr’s playing big

Leadership expert Tara Mohr's guide to playing big was inspired by the many women she saw being held back by fear and negativity. She developed a program to turn things around and has since worked with over 1000 participants around the world. Enabling women to feel...
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